Distinctive Luxury

Aagilimo’s fleet of luxurious cars is the core of the service they provide. We ensured that images of the cars occupy much of the screen space so that they are the first thing visitors see when they reach the site. We used a simple colour scheme of primarily black and white with red accents to create a sense of luxury.

Utilitarian Function

Nevertheless, the site was commissioned to be a tool, not just showcaseAagilimo’s luxury fleet. As such, we developed a robust booking feature that enables users to input their desired pick-up location, drop-off location, date, time, how many seats needed and how many pieces of luggage they have. This enables Aagilimo to provide the appropriate vehicle for the trip.

If a customer wants to rent a limousine for a certain number of hours instead, Aagilimo provides this service too. We implemented a quick switch of tabs to enable site visitors to do so.

After entering the booking details, the site will show the distance and – more importantly – time needed for the trip, so that customers are equipped with the knowledge they need to make the most of their time in Singapore. We also included a clean and simple progress bar so that customers know where they are in the booking process, a feature proven to increase conversion rates.