Ensure your brand messaging is consistent and effective across all platforms for more effective conversion rates.
Content Strategy and Copywriting
The writing for social media posts should not follow the tone and style of a proposal or bid for a contract. Everyone knows that. But what about the different social media platforms? How can a message be translated for Facebook versus Twitter? What works for one channel might not work as effectively as the other, and the online copy has to be optimised for search engines (SEO), unlike print copy. Sales collaterals have a different aim from your website, and the copywriting approach and considerations have to differ.
Unlock the secrets of effective copywriting to increase conversions, attract traffic and boost your presence today.